PRIVACY POLICY
Helping you understand what information we collect and why we collect it.
1. Who We Are
Brand Archery Ltd is the “data controller” as defined by the General Data Protection Regulations 2018.
Our website address is: https://www.brand-archery.com
We welcome any comments or queries about our Privacy Policy and can be contacted by emailing info@brand-archery.com
2. What Personal Information We Collect And Use Personal Information
Contact Forms
When visitors complete a contact form on our site, any of the data may be collected for contact purposes. Data collected may include (but may not be limited to) your name, contact details, IP address and browser use agent string to help spam detection. Website administrators can also see and edit that information.
Newsletters
If you opt in to receive our newsletter, you will share with us your name and email address. We will use this information to send you information about subjects within the food and beverage and sustainability sectors that you may find of interest. We will also send you information about Brand Archery Ltd and its activities and we may use your details for our marketing purposes. You can opt out of our newsletters at any time, by clicking the unsubscribe link at the bottom of any of our communications, or by emailing us here: info@brand-archery.com
Comments & Surveys
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
If you answer surveys for us, or leave comments on articles and blog posts, we will collect that information. This may give us information about your preferences, which we may use for our own marketing purposes. We may also record information about how you prefer to be communicated with.
Analytics
We use Google Analytics to record how visitors use our website and to help ongoing optimisation.
3. What Rights You Have Over Your Data
Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. There is a list of possible lawful bases in the UK GDPR which are detailed on the ICO’s website.
Which lawful basis we rely on may affect your data protection rights which are in brief set out below. You can find out more about your data protection rights and the exemptions which may apply on the ICO’s website:
· Your right of access - You have the right to ask us for copies of your personal information. You can request other information such as details about where we get personal information from and who we share personal information with. There are some exemptions which means you may not receive all the information you ask for. You can read more about this right here.
· Your right to rectification - You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete. You can read more about this right here.
· Your right to erasure - You have the right to ask us to delete your personal information. You can read more about this right here.
· Your right to restriction of processing - You have the right to ask us to limit how we can use your personal information. You can read more about this right here.
· Your right to object to processing - You have the right to object to the processing of your personal data. You can read more about this right here.
· Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you. You can read more about this right here.
· Your right to withdraw consent – When we use consent as our lawful basis you have the right to withdraw your consent at any time. You can read more about this right here.
If you make a request, we must respond to you without undue delay and in any event within one month.
To make a data protection rights request, please contact us using the contact details at the top of this privacy notice.
4. Lawful Basis – Why We Collect Your Data
The below are lawful bases for collecting or using personal information as they refer to different usages:
To enable us to:
· Provide and improve products and services for clients
· Operation of client or customer accounts
· Information updates or marketing purposes
· Dealing with queries, complaints or claims
1. Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
2. Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
To enable us to deliver:
· Research or archiving purposes
1. Consent - we have permission from you after we gave you all the relevant information. All of your data protection rights may apply, except the right to object. To be clear, you do have the right to withdraw your consent at any time.
2. Contract – we have to collect or use the information so we can enter into or carry out a contract with you. All of your data protection rights may apply except the right to object.
3. Legal obligation – we have to collect or use your information so we can comply with the law. All of your data protection rights may apply, except the right to erasure, the right to object and the right to data portability.
5. Retention Policy
Personal data shall be processed and stored for as long as required by the purpose it has been collected for and may be retained for longer due to legal obligation or based on the your consent.
Therefore:
· Personal data collected for purposes related to a contract between Brand Archery Ltd and yourself shall be retained until the contract has been fully performed.
· Personal data collected for the purposes of the Brand Archery’s legitimate interests shall be retained as long as needed to fulfil such purposes. You may find specific information regarding the legitimate interests pursued by Brand Archery Ltd by contacting us.
Brand Archery Ltd may be allowed to retain personal data for a longer period whenever you have given consent to such processing, as long as such consent is not withdrawn. Furthermore, Brand Archery Ltd may be obliged to retain personal data for a longer period whenever required to fulfil a legal obligation or upon order of an authority.
Once the retention period expires, personal data shall be deleted. Therefore, the right of access, the right to erasure, the right to rectification and the right to data portability cannot be enforced after expiration of the retention period.
6. How To Complain
If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this privacy notice.
If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the ICO.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
Website: https://www.ico.org.uk/make-a-complaint